BTN Interview: Trip.com Group’s Ambitious Ascent: Andy Washington on Redefining the Future of Travel
In an era defined by transformation, innovation, and rising traveller expectations, Trip.com Group is boldly positioning itself as more than just a global OTA—it’s aiming to become the world’s most trusted digital travel agent. At the heart of this evolution is Andy Washington, Managing Director for EMEA, who sat down with Justin Cooke of Breaking Travel News to discuss the company’s fast-track growth, AI-powered personalisation, sustainability, and content-led engagement strategies. From building trust in new markets to driving triple-digit demand across continents, Washington offers a candid, forward-looking view of how Trip.com is reshaping the travel experience for the modern age.