Saudi tourism secures landmark global partnerships at ATM 2025, fueling next wave of tourism growth

Saudi Tourism Authority signed 14 MoUs and facilitated 52 MoUs between Saudi partners and the global tourism sector. Building on the record achievement of welcoming almost 116 million visitors in 2024, Saudi showcased its diverse summer season, reinforcing its position as the world’s fastest-growing tourism destination. Dynamic “Saudi Land” pavilion captured global attention, highlighting unique destinations, rich cultural experiences, and upcoming global events such as the Esports World Cup.